The future won’t wait. Let’s build what’s next.

Discover how The Brink Agency elevates your brand with expertise in Brand Identity, Digital Development, 3D Technology, AI Content Creation, and intelligent Automation. Expand your digital imagination, starting now.

We aim to contact everyone within 24 hours of admission.

We have a minimum engagement fee of €1000 EUR in place. Over the years, we’ve discovered this is the minimum figure that allows us to provide all our clients with our high quality work.

We offer our clients a number of different dynamic billing structures, including fixed project fees, hourly rates, and monthly retainers for both design and development services.

Gielissen

Gielissen - 3D Configurator Experience

3D Technology

From Manual Floor Plans to a Digital Stand Configurator

Gielissen designs and builds exhibition stands, from fully customised projects to shell scheme stands for exhibitions. For its General Contracting department, ordering and configuring shell scheme stands used to involve several manual steps. Exhibitors selected individual items from a webshop, printed a form, drew their stand layout by hand and sent it back for processing. Together with Gielissen, we developed a digital configurator that brings this entire process into one interactive experience, making it easier for exhibitors to design their stand while automating important steps behind the scenes.

A Complicated Process for a Simple Task

Previously, exhibitors could select the products and extras they wanted, but visualising how everything would fit together was another challenge. After placing their order, they had to print out a floor plan, manually draw where each item should go, scan the completed document and send it back to Gielissen. This required extra time and effort, while handwritten layouts could be difficult to interpret and sometimes led to errors. For Gielissen's team, these drawings then had to be translated into technical plans for production, adding another manual step to the process.

From Configuration to Construction

We developed an interactive 3D configurator that allows exhibitors to build and visualise their stand in one place. Instead of ordering separate items and drawing their layout by hand, they can now select products, position elements and explore additional options directly within the digital environment. Every choice becomes immediately visible, making it easier to understand the layout, compare possibilities and complete the configuration with confidence. The benefits extend beyond the exhibitor experience. Once an order is completed, the configurator automatically generates the technical drawings needed for production, reducing manual drafting work and the risk of errors. The result is a faster, more intuitive experience for exhibitors and a more efficient workflow for Gielissen's General Contracting department. What once required several separate steps, from webshop orders to hand-drawn plans, is now connected in one streamlined digital process.

Other cases

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DDI Manager

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